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		<title>FlipBoard: Just a tipping point or a real game changer?</title>
		<link>http://extanz.com/2010/07/22/flipboard-just-a-tipping-point-or-a-real-game-changer/</link>
		<comments>http://extanz.com/2010/07/22/flipboard-just-a-tipping-point-or-a-real-game-changer/#comments</comments>
		<pubDate>Thu, 22 Jul 2010 17:27:28 +0000</pubDate>
		<dc:creator>Yann Ropars</dc:creator>
				<category><![CDATA[Technology]]></category>
		<category><![CDATA[filtering]]></category>
		<category><![CDATA[PR 2.0]]></category>
		<category><![CDATA[relevancy]]></category>
		<category><![CDATA[social graph]]></category>

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		<description><![CDATA[The writing is on the wall&#8230;We&#8217;re moving closer to Social what? and we took a huge step yesterday with the release of FlipBoard, as part of the iPad store. A few years ago, given new powers, we flocked to new media. Clay Shirky called it the &#8220;largest increase in expressive capability in human history&#8220;. Content [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=extanz.com&amp;blog=4103552&amp;post=1502&amp;subd=extanz&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
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			<media:title type="html">Yann</media:title>
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		<title>Will you just keep funding the marketing bridge to no-where?</title>
		<link>http://extanz.com/2009/07/28/will-you-just-keep-funding-the-marketing-bridge-to-no-where/</link>
		<comments>http://extanz.com/2009/07/28/will-you-just-keep-funding-the-marketing-bridge-to-no-where/#comments</comments>
		<pubDate>Tue, 28 Jul 2009 18:53:00 +0000</pubDate>
		<dc:creator>Yann Ropars</dc:creator>
				<category><![CDATA[Uncategorized]]></category>
		<category><![CDATA[ama]]></category>
		<category><![CDATA[amazon.com]]></category>
		<category><![CDATA[ambassadors]]></category>
		<category><![CDATA[american marketing association]]></category>
		<category><![CDATA[b2b]]></category>
		<category><![CDATA[b2c]]></category>
		<category><![CDATA[bridge to no-where]]></category>
		<category><![CDATA[bridge to nowhere]]></category>
		<category><![CDATA[community building]]></category>
		<category><![CDATA[corporate website]]></category>
		<category><![CDATA[customer service]]></category>
		<category><![CDATA[empower the users]]></category>
		<category><![CDATA[influence]]></category>
		<category><![CDATA[jeremiah owyang]]></category>
		<category><![CDATA[long term]]></category>
		<category><![CDATA[marketing budget]]></category>
		<category><![CDATA[relevancy]]></category>
		<category><![CDATA[roi]]></category>
		<category><![CDATA[sem]]></category>
		<category><![CDATA[seo]]></category>
		<category><![CDATA[short term]]></category>
		<category><![CDATA[social media]]></category>
		<category><![CDATA[the long tail]]></category>
		<category><![CDATA[think community]]></category>
		<category><![CDATA[twitter]]></category>
		<category><![CDATA[WOM]]></category>
		<category><![CDATA[word of mouth]]></category>
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		<category><![CDATA[zappos]]></category>

		<guid isPermaLink="false">http://extanz.com/?p=1069</guid>
		<description><![CDATA[Will you just keep funding the marketing bridge to no-where? (reviewed kb) A common objection that arises in dealing with marketing executives is the &#8216;social media&#8217; budget allocation. Social Media is still in the &#8216;mis-understood zone&#8217; even though we&#8217;re making progress at light speed (thank you and not so thank you twitter). Euh, what? &#8220;we&#8217;re [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=extanz.com&amp;blog=4103552&amp;post=1069&amp;subd=extanz&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
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			<media:title type="html">Yann</media:title>
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		<title>Social Media Interview With Walker Thompson [client]</title>
		<link>http://extanz.com/2009/03/30/social-media-interview-with-walker-thompson-client/</link>
		<comments>http://extanz.com/2009/03/30/social-media-interview-with-walker-thompson-client/#comments</comments>
		<pubDate>Mon, 30 Mar 2009 16:02:10 +0000</pubDate>
		<dc:creator>Yann Ropars</dc:creator>
				<category><![CDATA[Uncategorized]]></category>
		<category><![CDATA[arthroplasty connect]]></category>
		<category><![CDATA[be part of the discussion]]></category>
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		<category><![CDATA[health 2.0]]></category>
		<category><![CDATA[influential blogosphere]]></category>
		<category><![CDATA[medical device companies]]></category>
		<category><![CDATA[podcasting]]></category>
		<category><![CDATA[PR]]></category>
		<category><![CDATA[PR 2.0]]></category>
		<category><![CDATA[PR Web 2.0]]></category>
		<category><![CDATA[relevancy]]></category>
		<category><![CDATA[results]]></category>
		<category><![CDATA[rss marketing]]></category>
		<category><![CDATA[seo]]></category>
		<category><![CDATA[social media benchmark]]></category>
		<category><![CDATA[Social Media Marketing]]></category>
		<category><![CDATA[social networking sites]]></category>
		<category><![CDATA[social sites]]></category>
		<category><![CDATA[spineconnect]]></category>
		<category><![CDATA[syndicom]]></category>
		<category><![CDATA[syndicom inc]]></category>
		<category><![CDATA[traumaconnect]]></category>
		<category><![CDATA[web traffic]]></category>

		<guid isPermaLink="false">http://extanz.com/?p=933</guid>
		<description><![CDATA[&#8220;I can find out more about you through the web than I can by spending an hour with you [...]&#8220; Walker Thompson, VP of Sales and Marketing for Syndicom, Inc. Last week we had the pleasure of interviewing Walker Thompson, VP of Sales &#38; Marketing at Syndicom Inc. Syndicom is a provider of a collaborative [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=extanz.com&amp;blog=4103552&amp;post=933&amp;subd=extanz&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
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		<slash:comments>0</slash:comments>
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			<media:title type="html">Yann</media:title>
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			<media:title type="html">Walker Thompson, VP Sales &#38; Marketing @Syndicom</media:title>
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		<title>Semantic web, getting out of this sink hole.</title>
		<link>http://extanz.com/2009/03/25/semantic-web-getting-out-of-this-sink-hole/</link>
		<comments>http://extanz.com/2009/03/25/semantic-web-getting-out-of-this-sink-hole/#comments</comments>
		<pubDate>Wed, 25 Mar 2009 01:51:56 +0000</pubDate>
		<dc:creator>Yann Ropars</dc:creator>
				<category><![CDATA[Uncategorized]]></category>
		<category><![CDATA[#bdnt]]></category>
		<category><![CDATA[brad feld]]></category>
		<category><![CDATA[facebook]]></category>
		<category><![CDATA[linkedin]]></category>
		<category><![CDATA[malcom gladwell]]></category>
		<category><![CDATA[meetup]]></category>
		<category><![CDATA[meetup group]]></category>
		<category><![CDATA[nocoentre]]></category>
		<category><![CDATA[plaxo]]></category>
		<category><![CDATA[relevancy]]></category>
		<category><![CDATA[saturation]]></category>
		<category><![CDATA[search]]></category>
		<category><![CDATA[semantic web]]></category>
		<category><![CDATA[seo]]></category>
		<category><![CDATA[social graph]]></category>
		<category><![CDATA[the semantic web]]></category>
		<category><![CDATA[tipping point]]></category>
		<category><![CDATA[tweetdeck]]></category>
		<category><![CDATA[tweetdeck twhirl]]></category>
		<category><![CDATA[twitter]]></category>
		<category><![CDATA[web 3.0]]></category>

		<guid isPermaLink="false">http://extanz.com/?p=873</guid>
		<description><![CDATA[I was recently at the #bdnt where an audience packed full of hungry technologists were asked by Robert Reich, what is the definition of Web 3.0? Just like in junior high, the crowd went wild and after many passionate answers, Brad Feld, who was also talking about the state of the economy in relation to the [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=extanz.com&amp;blog=4103552&amp;post=873&amp;subd=extanz&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
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		<slash:comments>0</slash:comments>
	
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			<media:title type="html">Yann</media:title>
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			<media:title type="html">Robert Reich &#38; Brad Feld</media:title>
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			<media:title type="html">NoCoEntre.net</media:title>
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		<title>The genie is out of the bottle, we just can&#8217;t put it back in.</title>
		<link>http://extanz.com/2008/12/11/the-genie-is-out-of-the-bottle/</link>
		<comments>http://extanz.com/2008/12/11/the-genie-is-out-of-the-bottle/#comments</comments>
		<pubDate>Thu, 11 Dec 2008 23:31:25 +0000</pubDate>
		<dc:creator>Yann Ropars</dc:creator>
				<category><![CDATA[Uncategorized]]></category>
		<category><![CDATA[bottle]]></category>
		<category><![CDATA[digital divide]]></category>
		<category><![CDATA[genie]]></category>
		<category><![CDATA[PR]]></category>
		<category><![CDATA[relevancy]]></category>
		<category><![CDATA[seo]]></category>
		<category><![CDATA[slideshare]]></category>
		<category><![CDATA[social media]]></category>
		<category><![CDATA[Social Media Marketing]]></category>
		<category><![CDATA[social networking]]></category>
		<category><![CDATA[trust]]></category>

		<guid isPermaLink="false">http://extanz.com/?p=539</guid>
		<description><![CDATA[Here is our latest &#8216;educational&#8217; presentation on Social Media.  Starting with some examples, I try to bridge the gap between traditional marketing and the new world of 2 way conversation, collaboration, customer and social engagement.  I am also touching on what I see as the merging worlds of  SEO and Public Relations (PR).  I&#8217;m going [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=extanz.com&amp;blog=4103552&amp;post=539&amp;subd=extanz&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
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		<slash:comments>2</slash:comments>
	
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			<media:title type="html">Yann</media:title>
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		<title>The Relevancy Bell Curve&#8230; Google, Brands and Blogging</title>
		<link>http://extanz.com/2008/10/20/therelevancybellcurve/</link>
		<comments>http://extanz.com/2008/10/20/therelevancybellcurve/#comments</comments>
		<pubDate>Mon, 20 Oct 2008 21:43:04 +0000</pubDate>
		<dc:creator>Yann Ropars</dc:creator>
				<category><![CDATA[Uncategorized]]></category>
		<category><![CDATA[barack obama]]></category>
		<category><![CDATA[blogging]]></category>
		<category><![CDATA[blogging software]]></category>
		<category><![CDATA[digital footprint]]></category>
		<category><![CDATA[facebook]]></category>
		<category><![CDATA[free blogging]]></category>
		<category><![CDATA[google]]></category>
		<category><![CDATA[google page ranking]]></category>
		<category><![CDATA[google SEO]]></category>
		<category><![CDATA[linked]]></category>
		<category><![CDATA[linked in]]></category>
		<category><![CDATA[page ranking]]></category>
		<category><![CDATA[PR]]></category>
		<category><![CDATA[relevancy]]></category>
		<category><![CDATA[relevant]]></category>
		<category><![CDATA[relevant to]]></category>
		<category><![CDATA[search relevancy]]></category>
		<category><![CDATA[social network graph]]></category>
		<category><![CDATA[successful business]]></category>
		<category><![CDATA[the bell curve]]></category>
		<category><![CDATA[the social graph]]></category>
		<category><![CDATA[twitter]]></category>
		<category><![CDATA[twitter blog]]></category>
		<category><![CDATA[twitter facebook]]></category>
		<category><![CDATA[what is blogging]]></category>
		<category><![CDATA[wordpress seo]]></category>
		<category><![CDATA[xfn]]></category>

		<guid isPermaLink="false">http://extanz.wordpress.com/?p=428</guid>
		<description><![CDATA[&#8220;We don&#8217;t actually want you to be successful&#8221;  said Google CEO Eric Schmidt. The company&#8217;s algorithms are trying to find the most relevant search results, after all, not the sites that best game the system. &#8220;The fundamental way to increase your rank is to increase your relevance,&#8221; he added.   In this extract, from AdAge.com we [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=extanz.com&amp;blog=4103552&amp;post=428&amp;subd=extanz&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
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		<slash:comments>1</slash:comments>
	
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			<media:title type="html">Yann</media:title>
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			<media:title type="html">Google CEO Eric Schmidt</media:title>
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			<media:title type="html">The Buzz Bell</media:title>
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