<?xml version="1.0" encoding="UTF-8"?>
<rss version="2.0"
	xmlns:content="http://purl.org/rss/1.0/modules/content/"
	xmlns:wfw="http://wellformedweb.org/CommentAPI/"
	xmlns:dc="http://purl.org/dc/elements/1.1/"
	xmlns:atom="http://www.w3.org/2005/Atom"
	xmlns:sy="http://purl.org/rss/1.0/modules/syndication/"
	xmlns:slash="http://purl.org/rss/1.0/modules/slash/"
	xmlns:georss="http://www.georss.org/georss" xmlns:geo="http://www.w3.org/2003/01/geo/wgs84_pos#" xmlns:media="http://search.yahoo.com/mrss/"
	>

<channel>
	<title>Extanz - PR 2.0 and Inbound Marketing &#187; conversation</title>
	<atom:link href="http://extanz.com/tag/conversation/feed/" rel="self" type="application/rss+xml" />
	<link>http://extanz.com</link>
	<description>Harnessing social &#38; new media to amplify your brand, sustain your community and make you stand out from the rest!</description>
	<lastBuildDate>Tue, 27 Jul 2010 22:16:18 +0000</lastBuildDate>
	<language>en</language>
	<sy:updatePeriod>hourly</sy:updatePeriod>
	<sy:updateFrequency>1</sy:updateFrequency>
	<generator>http://wordpress.com/</generator>
<cloud domain='extanz.com' port='80' path='/?rsscloud=notify' registerProcedure='' protocol='http-post' />
<image>
		<url>http://www.gravatar.com/blavatar/e9f7cbdb8d264a06d598aa9d66641c1b?s=96&#038;d=http://s2.wp.com/i/buttonw-com.png</url>
		<title>Extanz - PR 2.0 and Inbound Marketing &#187; conversation</title>
		<link>http://extanz.com</link>
	</image>
	<atom:link rel="search" type="application/opensearchdescription+xml" href="http://extanz.com/osd.xml" title="Extanz - PR 2.0 and Inbound Marketing" />
	<atom:link rel='hub' href='http://extanz.com/?pushpress=hub'/>
		<item>
		<title>Where is our industry going? #SocialMedia</title>
		<link>http://extanz.com/2010/07/13/where-is-our-industry-going-socialmedia/</link>
		<comments>http://extanz.com/2010/07/13/where-is-our-industry-going-socialmedia/#comments</comments>
		<pubDate>Tue, 13 Jul 2010 21:21:12 +0000</pubDate>
		<dc:creator>Yann Ropars</dc:creator>
				<category><![CDATA[Uncategorized]]></category>
		<category><![CDATA[social media]]></category>
		<category><![CDATA[PR 2.0]]></category>
		<category><![CDATA[conversation]]></category>
		<category><![CDATA[branding]]></category>
		<category><![CDATA[higher purpose]]></category>
		<category><![CDATA[wayne sutton]]></category>
		<category><![CDATA[valeria maltoni]]></category>
		<category><![CDATA[mike fruchter]]></category>
		<category><![CDATA[thought leaders]]></category>

		<guid isPermaLink="false">http://extanz.com/?p=1464</guid>
		<description><![CDATA[When Michael Fruchter left for Pierson Grant in mid 09&#8242;, I thought &#8220;wow&#8230;. great opportunity good for him.&#8221; When a bit later late 09&#8242;, Wayne Sutton joined Twine Interactive (and may have left since), I started to think that things where changing and thought I&#8217;d better write a blog about this. I didn&#8217;t. Now Valeria [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=extanz.com&blog=4103552&post=1464&subd=extanz&ref=&feed=1" />]]></description>
		<wfw:commentRss>http://extanz.com/2010/07/13/where-is-our-industry-going-socialmedia/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
	
		<media:content url="http://0.gravatar.com/avatar/248d3f9093bd65d5332e0e27fc4bbeeb?s=96&#38;d=monsterid" medium="image">
			<media:title type="html">Yann</media:title>
		</media:content>

		<media:content url="http://farm4.static.flickr.com/3105/2282265286_e7a23bbb5d_m.jpg" medium="image">
			<media:title type="html">morphing</media:title>
		</media:content>

		<media:content url="http://extanz.files.wordpress.com/2010/07/screen-shot-2010-07-13-at-3-37-24-pm.png?w=300" medium="image">
			<media:title type="html">golden </media:title>
		</media:content>

		<media:content url="http://farm5.static.flickr.com/4055/4340895593_f9e2a547a9_t.jpg" medium="image" />
	</item>
		<item>
		<title>Should We Re-Think the Lead Generation Funnel?</title>
		<link>http://extanz.com/2009/10/23/should-we-re-think-the-lead-generation-funnel/</link>
		<comments>http://extanz.com/2009/10/23/should-we-re-think-the-lead-generation-funnel/#comments</comments>
		<pubDate>Fri, 23 Oct 2009 15:11:02 +0000</pubDate>
		<dc:creator>Yann Ropars</dc:creator>
				<category><![CDATA[Uncategorized]]></category>
		<category><![CDATA[audience]]></category>
		<category><![CDATA[community]]></category>
		<category><![CDATA[constituents]]></category>
		<category><![CDATA[conversation]]></category>
		<category><![CDATA[conversations]]></category>
		<category><![CDATA[core customers]]></category>
		<category><![CDATA[empower us]]></category>
		<category><![CDATA[empower users]]></category>
		<category><![CDATA[facebook]]></category>
		<category><![CDATA[fan]]></category>
		<category><![CDATA[lead generation]]></category>
		<category><![CDATA[linkedin]]></category>
		<category><![CDATA[qualification]]></category>
		<category><![CDATA[sales funnel]]></category>
		<category><![CDATA[sales pipeline funnel]]></category>
		<category><![CDATA[social media]]></category>
		<category><![CDATA[target market]]></category>
		<category><![CDATA[trust]]></category>
		<category><![CDATA[twitter]]></category>
		<category><![CDATA[yannr]]></category>

		<guid isPermaLink="false">http://extanz.com/?p=1110</guid>
		<description><![CDATA[What happens when someone becomes a fan of a facebook fan page? What happens when someone RT retweets something? What happens when you hold a conversation on Linkedin? This individual &#8220;vote to participate into a sales process&#8221; is seen by their &#8216;friends&#8217;. Did I shock you? It may not lead to a monetary transaction but [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=extanz.com&blog=4103552&post=1110&subd=extanz&ref=&feed=1" />]]></description>
		<wfw:commentRss>http://extanz.com/2009/10/23/should-we-re-think-the-lead-generation-funnel/feed/</wfw:commentRss>
		<slash:comments>3</slash:comments>
	
		<media:content url="http://0.gravatar.com/avatar/248d3f9093bd65d5332e0e27fc4bbeeb?s=96&#38;d=monsterid" medium="image">
			<media:title type="html">Yann</media:title>
		</media:content>

		<media:content url="http://farm4.static.flickr.com/3490/4035618601_c78eba041f.jpg" medium="image" />

		<media:content url="http://s7.addthis.com/static/btn/lg-share-en.gif" medium="image" />
	</item>
		<item>
		<title>Conversation Drawers VS Sink Hole, FriendFeed kicks ass</title>
		<link>http://extanz.com/2009/05/05/conversation-drawers-vs-sink-hole-friendfeed-kicks-ass/</link>
		<comments>http://extanz.com/2009/05/05/conversation-drawers-vs-sink-hole-friendfeed-kicks-ass/#comments</comments>
		<pubDate>Tue, 05 May 2009 13:41:48 +0000</pubDate>
		<dc:creator>Yann Ropars</dc:creator>
				<category><![CDATA[Uncategorized]]></category>
		<category><![CDATA[bookmarklet]]></category>
		<category><![CDATA[boulder]]></category>
		<category><![CDATA[Colorado]]></category>
		<category><![CDATA[comment]]></category>
		<category><![CDATA[conversation]]></category>
		<category><![CDATA[conversation value]]></category>
		<category><![CDATA[cutting the noise]]></category>
		<category><![CDATA[denver]]></category>
		<category><![CDATA[facebook]]></category>
		<category><![CDATA[ff]]></category>
		<category><![CDATA[fort collins]]></category>
		<category><![CDATA[friendfeed]]></category>
		<category><![CDATA[friendfeed twitter]]></category>
		<category><![CDATA[importing friends]]></category>
		<category><![CDATA[like]]></category>
		<category><![CDATA[linkedin]]></category>
		<category><![CDATA[new friendfeed]]></category>
		<category><![CDATA[oprah]]></category>
		<category><![CDATA[pipes management]]></category>
		<category><![CDATA[post]]></category>
		<category><![CDATA[quality in social media]]></category>
		<category><![CDATA[rich media]]></category>
		<category><![CDATA[share]]></category>
		<category><![CDATA[sharing]]></category>
		<category><![CDATA[social media]]></category>
		<category><![CDATA[social media blog]]></category>
		<category><![CDATA[social media sites]]></category>
		<category><![CDATA[the conversation]]></category>
		<category><![CDATA[the enthusiast group]]></category>
		<category><![CDATA[tweet]]></category>
		<category><![CDATA[tweetdeck]]></category>
		<category><![CDATA[twitter]]></category>
		<category><![CDATA[twitter tweetdeck]]></category>

		<guid isPermaLink="false">http://extanz.com/?p=978</guid>
		<description><![CDATA[I have found lately that my amount of conversation on Twitter has decreased. I wasn&#8217;t quite sure but maybe the hype is just becoming too much or maybe it&#8217;s just because every clone can now have a social media megaphone. And then along came an old acquaintance&#8230;. I originally used FriendFeed as my &#8216;pipe management&#8217; [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=extanz.com&blog=4103552&post=978&subd=extanz&ref=&feed=1" />]]></description>
		<wfw:commentRss>http://extanz.com/2009/05/05/conversation-drawers-vs-sink-hole-friendfeed-kicks-ass/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
	
		<media:content url="http://0.gravatar.com/avatar/248d3f9093bd65d5332e0e27fc4bbeeb?s=96&#38;d=monsterid" medium="image">
			<media:title type="html">Yann</media:title>
		</media:content>

		<media:content url="http://friendfeed.com/static/images/nano-logo.png?v=4979" medium="image" />

		<media:content url="http://farm4.static.flickr.com/3251/3052297049_d6f2a25ff3_m.jpg" medium="image" />

		<media:content url="http://farm4.static.flickr.com/3301/3501844027_0eea0f2d35_m.jpg" medium="image" />

		<media:content url="http://farm4.static.flickr.com/3648/3495376183_15fbb8177c_m.jpg" medium="image" />

		<media:content url="http://farm4.static.flickr.com/3407/3496193988_74059b0482_m.jpg" medium="image" />

		<media:content url="http://farm4.static.flickr.com/3351/3502407517_6d489487bd_m.jpg" medium="image" />

		<media:content url="http://farm4.static.flickr.com/3619/3496272814_c1cdd60558_m.jpg" medium="image" />

		<media:content url="http://farm4.static.flickr.com/3357/3502611112_19ffd84f65_m.jpg" medium="image" />

		<media:content url="http://farm4.static.flickr.com/3301/3501844027_0eea0f2d35_m.jpg" medium="image" />

		<media:content url="http://farm4.static.flickr.com/3112/3502648528_f8ae24d2dc_m.jpg" medium="image" />

		<media:content url="http://s7.addthis.com/static/btn/lg-share-en.gif" medium="image" />
	</item>
		<item>
		<title>Your participation is required (no duh!)</title>
		<link>http://extanz.com/2009/01/14/your-participation-is-required/</link>
		<comments>http://extanz.com/2009/01/14/your-participation-is-required/#comments</comments>
		<pubDate>Wed, 14 Jan 2009 19:45:34 +0000</pubDate>
		<dc:creator>Yann Ropars</dc:creator>
				<category><![CDATA[Uncategorized]]></category>
		<category><![CDATA[Blog]]></category>
		<category><![CDATA[brand monitoring]]></category>
		<category><![CDATA[chirs brogan]]></category>
		<category><![CDATA[collaboration]]></category>
		<category><![CDATA[conversation]]></category>
		<category><![CDATA[dia crash]]></category>
		<category><![CDATA[empower users]]></category>
		<category><![CDATA[facebook]]></category>
		<category><![CDATA[google]]></category>
		<category><![CDATA[linkedin]]></category>
		<category><![CDATA[listening]]></category>
		<category><![CDATA[myspace]]></category>
		<category><![CDATA[napster]]></category>
		<category><![CDATA[news before the news]]></category>
		<category><![CDATA[ning]]></category>
		<category><![CDATA[PR]]></category>
		<category><![CDATA[seo]]></category>
		<category><![CDATA[social marketing]]></category>
		<category><![CDATA[social media]]></category>
		<category><![CDATA[trust]]></category>
		<category><![CDATA[twitter]]></category>
		<category><![CDATA[village 2.0]]></category>
		<category><![CDATA[web site traffic]]></category>
		<category><![CDATA[web traffic]]></category>

		<guid isPermaLink="false">http://extanz.com/?p=652</guid>
		<description><![CDATA[In the last few weeks, we&#8217;ve discussed the roots of and early influencers of web 2.0 and customer relations (the re-birth of Trust 2.0 , the village Not-So-Fool,  Napster, Gen y&#8230;).  More and more, Health 2.0 and Enterprise 2.0 are taking the stage&#8230;.. the 2.0 juice is everywhere, are you sick of it yet? If [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=extanz.com&blog=4103552&post=652&subd=extanz&ref=&feed=1" />]]></description>
		<wfw:commentRss>http://extanz.com/2009/01/14/your-participation-is-required/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
	
		<media:content url="http://0.gravatar.com/avatar/248d3f9093bd65d5332e0e27fc4bbeeb?s=96&#38;d=monsterid" medium="image">
			<media:title type="html">Yann</media:title>
		</media:content>

		<media:content url="http://grapher.compete.com/twitter.com+ning.com+linkedin.com_uv_310.png" medium="image" />

		<media:content url="http://grapher.compete.com/facebook.com+myspace.com_uv_310.png" medium="image" />

		<media:content url="http://www.bdcentral.com/Asterix/images/village02.jpg" medium="image" />
	</item>
		<item>
		<title>The medium is the message, (stupid).</title>
		<link>http://extanz.com/2008/09/09/social-media-and-extanz-part-2-the-medium-is-the-message-stupid/</link>
		<comments>http://extanz.com/2008/09/09/social-media-and-extanz-part-2-the-medium-is-the-message-stupid/#comments</comments>
		<pubDate>Tue, 09 Sep 2008 13:43:47 +0000</pubDate>
		<dc:creator>Kirsten Broadfoot</dc:creator>
				<category><![CDATA[Uncategorized]]></category>
		<category><![CDATA[connection]]></category>
		<category><![CDATA[conversation]]></category>
		<category><![CDATA[internet marketing online]]></category>
		<category><![CDATA[Marshall McLuhan]]></category>
		<category><![CDATA[online marketing]]></category>
		<category><![CDATA[P2P]]></category>
		<category><![CDATA[participation]]></category>
		<category><![CDATA[prosumer]]></category>
		<category><![CDATA[risk]]></category>
		<category><![CDATA[social change]]></category>
		<category><![CDATA[social media]]></category>
		<category><![CDATA[social media optimization]]></category>
		<category><![CDATA[trust]]></category>
		<category><![CDATA[viral marketing]]></category>
		<category><![CDATA[web 2.0]]></category>

		<guid isPermaLink="false">http://extanz.wordpress.com/?p=330</guid>
		<description><![CDATA[Ah, yes, who remembers Marshall McLuhan and his famous statement in Understanding Media (1964)? In claiming that &#8220;the medium is the message&#8221; McLuhan expresses the sentiment that there is a symbiotic relationship by which the medium influences how the message is perceived, creating subtle change over time&#8230;. a medium affects the society in which it [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=extanz.com&blog=4103552&post=330&subd=extanz&ref=&feed=1" />]]></description>
		<wfw:commentRss>http://extanz.com/2008/09/09/social-media-and-extanz-part-2-the-medium-is-the-message-stupid/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
	
		<media:content url="http://1.gravatar.com/avatar/302e890a9bf20f5d2e4ce8182c319208?s=96&#38;d=monsterid" medium="image">
			<media:title type="html">Kirsten Broadfoot</media:title>
		</media:content>

		<media:content url="http://ecx.images-amazon.com/images/I/51YE0N37FXL._SL500_BO2,204,203,200_PIlitb-dp-500-arrow,TopRight,45,-64_OU01_AA240_SH20_.jpg" medium="image" />

		<media:content url="http://farm4.static.flickr.com/3120/2842107554_02a783fba9_m.jpg" medium="image" />
	</item>
	</channel>
</rss>